2024
A Website Redesign That Finally Matched CopperStudio’s Premium Rebrand
A Website Redesign That Finally Matched CopperStudio’s Premium Rebrand
CopperStudio is a premium kitchenware brand focused on thoughtfully crafted copper cookware that blends timeless design with everyday functionality.
Community
Copper Studio’s bold new brand identity wasn’t reflected online. The old website felt slow, cluttered, and inconsistent, hurting both user engagement and the premium perception of the brand.
During initial walkthroughs, several pain points surfaced:
Confusing navigation and broken content flow
Inconsistent, low-impact product visuals
Weak storytelling around products and features
Poor mobile optimization and performance issues
It was clear the website wasn’t just outdated—it was actively holding the brand back.
The Problem
The Problem
How might we create a curated, trustworthy, interactive live shopping experience that feels as premium as a boutique and help influencers build and monetize their audience in one cohesive space?
Research revealed that live commerce often feels:
Cheap, chaotic, and low-quality
Stressful due to pressure-based selling
Overwhelming due to unclear product details
Distrustful due to lack of transparency about influencers/sellers
Hard to navigate because information is scattered or inconsistent
Users wanted a shopping experience that still felt lively, but calm, trustworthy, and aesthetically premium.
Experience
Experience
What we achieved
The Global Nikon Meetup isn’t just an event—it’s an unforgettable experience that brings photographers together to learn, explore, and grow. Whether you’re a hobbyist, an aspiring professional, or a seasoned expert, this meetup provides an exciting platform to engage with fellow photography enthusiasts and discover new techniques. With hands-on workshops, live demonstrations, and interactive discussions, attendees gain first-hand experience with cutting-edge Nikon gear while learning from some of the best minds in photography. One of the standout features of the Global Nikon Meetup is the opportunity to immerse yourself in real-world shooting scenarios. Whether it’s a guided photo walk through a scenic landscape, a portrait lighting session with professional models, or an exclusive behind-the-scenes look at wildlife photography, this event offers practical experiences that go beyond theory. Nikon experts are on hand to share their expertise, helping attendees refine their camera skills and experiment with creative approaches to photography.
See how the design system used for CopperStudio was built
Handelnine Global Design System
2023
Design Sytem
Mobile-first
Handelnine Global Design System
2023
Design Sytem
Mobile-first
2024
A Website Redesign That Finally Matched CopperStudio’s Premium Rebrand
Hi, I am Quinn® I’m a passionate and innovative 3D designer with over a decade of experience in the field. My journey began with a fascination.
Community
Copper Studio’s bold new brand identity wasn’t reflected online. The old website felt slow, cluttered, and inconsistent, hurting both user engagement and the premium perception of the brand.
During initial walkthroughs, several pain points surfaced:
Confusing navigation and broken content flow
Inconsistent, low-impact product visuals
Weak storytelling around products and features
Poor mobile optimization and performance issues
It was clear the website wasn’t just outdated—it was actively holding the brand back.
The Problem
How might we create a curated, trustworthy, interactive live shopping experience that feels as premium as a boutique and help influencers build and monetize their audience in one cohesive space?
Research revealed that live commerce often feels:
Cheap, chaotic, and low-quality
Stressful due to pressure-based selling
Overwhelming due to unclear product details
Distrustful due to lack of transparency about influencers/sellers
Hard to navigate because information is scattered or inconsistent
Users wanted a shopping experience that still felt lively, but calm, trustworthy, and aesthetically premium.
Experience
What we achieved
The Global Nikon Meetup isn’t just an event—it’s an unforgettable experience that brings photographers together to learn, explore, and grow. Whether you’re a hobbyist, an aspiring professional, or a seasoned expert, this meetup provides an exciting platform to engage with fellow photography enthusiasts and discover new techniques. With hands-on workshops, live demonstrations, and interactive discussions, attendees gain first-hand experience with cutting-edge Nikon gear while learning from some of the best minds in photography. One of the standout features of the Global Nikon Meetup is the opportunity to immerse yourself in real-world shooting scenarios. Whether it’s a guided photo walk through a scenic landscape, a portrait lighting session with professional models, or an exclusive behind-the-scenes look at wildlife photography, this event offers practical experiences that go beyond theory. Nikon experts are on hand to share their expertise, helping attendees refine their camera skills and experiment with creative approaches to photography.
See how the design system used for CopperStudio was built
Handelnine Global Design System
2023
Design Sytem
Mobile-first
2024
A Website Redesign That Finally Matched CopperStudio’s Premium Rebrand
Hi, I am Rosa® I’m a passionate and innovative 3D designer with over a decade of experience in the field. My journey began with a fascination.
Community
Copper Studio’s bold new brand identity wasn’t reflected online. The old website felt slow, cluttered, and inconsistent, hurting both user engagement and the premium perception of the brand.
During initial walkthroughs, several pain points surfaced:
Confusing navigation and broken content flow
Inconsistent, low-impact product visuals
Weak storytelling around products and features
Poor mobile optimization and performance issues
It was clear the website wasn’t just outdated—it was actively holding the brand back.
The Problem
How might we create a curated, trustworthy, interactive live shopping experience that feels as premium as a boutique and help influencers build and monetize their audience in one cohesive space?
Research revealed that live commerce often feels:
Cheap, chaotic, and low-quality
Stressful due to pressure-based selling
Overwhelming due to unclear product details
Distrustful due to lack of transparency about influencers/sellers
Hard to navigate because information is scattered or inconsistent
Users wanted a shopping experience that still felt lively, but calm, trustworthy, and aesthetically premium.
Experience
What we achieved
The Global Nikon Meetup isn’t just an event—it’s an unforgettable experience that brings photographers together to learn, explore, and grow. Whether you’re a hobbyist, an aspiring professional, or a seasoned expert, this meetup provides an exciting platform to engage with fellow photography enthusiasts and discover new techniques. With hands-on workshops, live demonstrations, and interactive discussions, attendees gain first-hand experience with cutting-edge Nikon gear while learning from some of the best minds in photography. One of the standout features of the Global Nikon Meetup is the opportunity to immerse yourself in real-world shooting scenarios. Whether it’s a guided photo walk through a scenic landscape, a portrait lighting session with professional models, or an exclusive behind-the-scenes look at wildlife photography, this event offers practical experiences that go beyond theory. Nikon experts are on hand to share their expertise, helping attendees refine their camera skills and experiment with creative approaches to photography.
See how the design system used for CopperStudio was built
Handelnine Global Design System
2023
Design Sytem